When Your Taste Is Worse Than Your Typo
If you need evidence that you need a proofreader to make sure your typos don't continue to bite you years down the line, consider this story.
A Minneapolis Police Department commander recently Facebooked a picture of a shirt she'd found in storage from 25 years ago. It contained the image of a chalk outline body with police tape over it, with "Our Day Starts When Yours Ends" printed beneath.
As much as that's in poor taste, it's up to you to decide whether it's over the line or grimly hilarious -- either now or 25 years ago.
What isn't up for debate is the typo above the whole image: "Minneapolis Police Homocide Division."
That should be "Homicide," of course. It was actually the typo that had led the commander to post the picture in the first place. "It pays to proof read before you hit 'print,'" she wrote.
I couldn't agree more. However, a proofreader isn't professionally paid to point out your department's previous poor taste. You'd need an editor for that!
So, if you want to ensure whatever you publish or print doesn't pay you a negative return on investment, contact me today!